Wednesday, June 22, 2011

A Year of Twang!

June 21, 2011. Well, it was one year ago today, that Johan Engström and I stepped into the studio in Nashville to record the first tracks for the Still Crazy album.

(Johan tuning up Paul Martin's Taylor before our first tracking session...)

Man, how time flies when you're having fun. Upon reflection, I can say it had been one of the most rewarding and challenging years of my life.

Rewarding in the sense that I am really proud of the creative work. Last Friday night at High Chaparral up near Värnamo, Sweden, we played to a light crowd at what is Sweden's newest country festival. The gang at High Chaparral did a great job. The place is made for country. In the crowd, people were actually singing along with my songs. Probably the biggest compliment an artist can receive. Sure, if there were another thousand people doing it, it would have blown my mind. But the fact that we blasted away on original music for the entire seventy-five minute set (minus one song to wrap things up by the Marshall Tucker Band), while people were doing air guitar solos along with us was enough to make it worthwhile for me and the band. The number of record reviews, all averaging "4 Stars" since the release in September (the latest in Maverick Magazine's July issue..."A skilled tunesmith with a great turn of phrase and the ability to get to the heart of the matter..."), has been heartwarming. The fact that we have secured a couple of festival shows that are prime-time headliner slots is an honor. Having received radio airplay all over the world in 22 different countries doesn't hurt either. Not to mention, when I listen I can appreciate the energy of the record after a year. What an experience to have pulled together a second album! So, yeah...rewarding.

 (Johan with the great Robby Turner)

Challenging too! To keep things on an even keel, all the nice stuff above has been mirrored by some of the most intensive output I have experienced, as well. All the late nights putting the music out there & all of the money invested to do just that. The time and energy spent securing live shows. The constant need to be pushing against the universe in order to create an opening for one more artist trying to get their music heard, among hundreds of thousands of them. The tole on the spirit when radio promotions that cost big bucks don't fly and there seems to be no other way than to keep throwing money at it in order to be considered serious as an artist. Exhaustion of creative time to cover all the necessary business time. People who stand at the front of the stage who don't recognize (and don't care) that you're even playing original music, and hollerin' for you to play Willy Nelson songs.

(James Mitchell tuning up, with Amy Courts in the 2nd vocal booth & Larry winding up)

What have I discovered? Well, no surprises here...it requires a dedicated team of people, I believe. And if not a dedicated team of people, a healthy level of detachment from the tortoise pace of progress. For me, backing tracks are not an option, and acoustic performances are nice, but don't connect quite the same way as a six-piece band in terms of impact & return energy. For those out touring acoustically and getting paid for it - well done! For those booking shows for a six-piece country band playing original music in Sweden, congrats! If you are doing it all on your own - even bigger congratulations. It's a full time job, really, if an artist is to make it work. My respect goes out to every single independent artist who has ever tried to make a go of it with their own material!

 (Larry Marrs working out some acoustic tracks)

Don't get me wrong. For anyone who knows me, cynicism has never been one of my strong points. Realism sometimes gets in my way while I carry a visionary attitude. As a person who has had the great fortune to train & develop on the business side, I can see in some ways why the music industry suffers so intensely these days. And its not just because of illegal downloading. There are other factors. Can independent artists break-through to easy up the need for self-output 24/7? Sure. The odds are not necessarily stacked in your favor, but if you have talent, good business sense, and a burning desire to succeed in the current music business set-up, you can do great things.

(Mark Beckett's drum kit)
(Engineer Jimmy Tarbutton setting up for some guitar & steel solo overdubs)

(Front of the coolest t-shirt ever made with my name on it! The things we do for love!)

Today I am merely reflecting. What a year! I'm certainly glad to have a little Twang in my life. I am far more detached than three months ago, and feel good about that. What a journey its been to this point! Looking forward to seeing you at our upcoming shows if you're in the area. Killhults Country Festival - August 13, Dössberget - August 26, Skebobrukspub - August 27.

In the meantime...play it loud!

//Evan

Thursday, June 9, 2011

High Chaparral & CD Baby

Gotta love life! Twang is relevant everywhere, as I see it. Next week will be full of it at High Chaparral Festival, where The Smokin' Guns and I will play the big stage Friday night. It's be a fun show, full out, to wrap up the evening for everyone. Ulf "Masken" Andersson will play just before us, so we'll feed off of his talents & energy. We're also borrowing his piano player, Tomas Pettersson for the evening as our regular Truls Hallin just became father to a baby boy, and will need to be with his family. We're looking forward to seeing you up in Småland!

You gotta love CD Baby! One of the most forward thinking independent artist resources on the planet. You've got Twang, CD Baby! In our world of independent artistry, we need all the honest help we can get. Many are out just to take money. CD Baby, helps us earn, as well as reach the independent music lover audience. I'm thankful for having them.

Part of their work pure Twang like this easy access store:

 

Friday, March 25, 2011

Movin' on!

Howdy fellow twangers!

Well, one could say that the Canadian radio promotion produced a "less than desirable" result, whilst simultaneously it was a good perspective generator and learning experience. I love to learn! Basically fewer radio stations than hoped for added Still Crazy, leaving the investment not delivering the ROI in terms of exposure and artist awareness than was the intent. Oh well, we all take our hits (pardon the pun!).

Good news in the balance, well over 100 stations in Europe & Australia have been play-listing the music. A big, big favorite on this side of the Atlantic has been "Waitin' for My Train", which is a sure-fire traditional stomp-your-feet-kick-up-some-dust kind of guitar & pedal steel party of a song. I am thankful for these stations & their wide open and positive reception to the music!

The big question these days is "where & what next?" to get to the next level in creating exposure for what I feel is a rather strong record (but, hey that's only my opinion & the numerous journalists that have reviewed & confirmed that) and increasing sales.

For now - the focus will be on live performance. In this day and age of the music industry, us "low on the totem pole", self-driven, self-financed artists are best rewarded in record and merchandise sales at live shows. So, it's time to take advantage of the spring and summer longing for cold beer & good music. This means that Every ounce of available time will be focused on generating new bookings, and rehearsing & re-arranging up coming live shows.

Here is a run down of the schedule to this point:

Date Title Venue City
31.03.2011 Internationell Författarscen Stadsbiblioteket Malmö Malmö, SE
02.04.2011 Mitt-West Mitt West Country Club Ikast, DK
05.04.2011 Aalborg Country Club Huset i Aalborg Aalborg, DK
06.05.2011  Summer Season Kick-off Meyers Ranch Vejle, DK
11.05.2011 ABF/Riffet Kulturhuset, Trelleborg Trelleborg, SE
17.06.2011  Headliner Festival Performance High Chaparral Festival Hillerstorp, SE
13.08.2011 Festival Performance Killhults Country Festival Laholm, SE
13.08.2011 Headliner Festival Performance Killhults Country Festival Laholm, SE
26.08.2011 Still Crazy in Dalarna Dössbergets Värdshus BJURSÅS, SE


As you can see, a couple of fun festival performances on the agenda. At High Chaparral June 17-19, I'm honored to play on the same stage as a number of super cool Swedish acts like Ulf "Masken" Andersson & the Wild Bunch, Buford Pope and others along with a fellow Canadian artist that folks in Sweden are not so familiar with, but who has generated 5 albums and a good run of success since the late 90's, Julian Austin. He'll put on a rough & tumble, authentic country performance using a band consisting of Nordic members.

And while we're on the topic of true twang...my many thanks for the very enthusiastic response from Jonas Ericson and Svenskyrkan, Bjursås ( www.svenskakyrkan.se/bjursas ) to have the band and I make the trip up north for a show. Jonas, you got the Twang!  As big a fan of Country, Roots & Americana as there is, and it feels great that we can come up and deliver some of that for the folks in Dalarna in late August. We have a little surprise in order for the folks of Dalarna that we'll keep that under our hats until showtime. Focus is now set on securing an additional show that weekend so that the 18-20 hours drive time is maximized well!

For now - that's where things are at. I am re-inspired and feel the twang in my finger tips surging! I had better get them punching the keys of the computer keyboard & telephone to book more shows!

Twang-a-lang!

//Evan

Friday, February 25, 2011

Twangin' Radio Gaga!

Howdy folks & followers!

Thank goodness for friends & family for sharing their comments about the single & the entire record, and thanks to all of the anonymous folks who have been requesting Still Crazy at radio stations across Canada but not getting to hear it. Thanks to the 15 stations that have picked up the song so far in Canada, and 96+ other stations around the world (that I know of) that are playing it, and hundreds of folks who send in their positive comments from all over the U.S., Canada, and other parts of the world via Jango Internet Radio. It all helps to keep the fire burning!

Now for a dose of reality. I told you last time I was to share some of the bad & the ugly of the Canadian radio promotion to date. It's coming at you, right after this brief commercial pause...


The past six weeks have been humbling, enlightening, downright nerve-wracking, and somewhat frustrating with the Canadian radio promotion. But you know me (at least some of you do...) and I don't necessarily throw in the towel just because I am smashing into the harsh realities of the commercial music world. I knew what I was getting into when I started...and I believe in the idea a person/artist can never know what is or isn't possible unless they go for it, take some risks, believe in the music and find out for themselves. If we only believe in what everyone tells us is near impossible, then the picture becomes rather bleak, like a shallow empty grave with a hand reaching out and inviting you into it. If you see that, what do you do?  Do you oblige? Nnnnnnnahh...not just yet, Pilgrim.
"Not crazy about this. Gary Allan struggles to get radio airplay how is this Gary Allan wannabee going to?"    
This was a comment made about Still Crazy by a highly respected Program Director in Canada a few weeks ago and passed along to other programmers in his "notes". I posed the question in my last post..."is this good, bad, or ugly?", and the replied, "all three...". Here is what I mean:
The Good:
I love getting associations to other artists - I take it as a slight compliment...
The Bad:
It means they won't be adding it to the play-list because of this and possibly other reasons...
The Ugly:
These comments are posted by this Program Director (who will remain nameless because I respect his work) in notes to other Program Directors who also consider Still Crazy for airplay and it can & likely will influence how others perceive the music, sound, and intentions of my music.
But, that's just a harsh reality of the business. No tears shed...just more curiosity bred as to how the heck I am going to make this work!!??!! Just buckle-down and book more shows, I guess.

Despite the lack of positive result so far from my investment in Still Crazy to commercial radio across Canada, I am still happy that I took the chance to put it out there. There are still a two weeks left in the initial phase of this promotion (8 weeks). The encouraging tracker/promoter I hired, Bob Martineau says, "Keep your chin up, it's still early...". It kinda feels like the old days when my hockey coaches would say such things when we were down 3-0 after 2 periods. We would have to go out onto the ice, win every face-off, make more hits & rough the opposition up a bit in the corners, wear them down with the classic Canadian "dump & chase" strategy, and capitalize in the late stages of period three to come back and edge out the opposition 4-3 in regulation or overtime. With steady goaltending, and intensive offense & calculated risk by the defense, most teams (if they had the willpower) could pull this off, and have done so thousands of times throughout the history of the sport. It makes for exciting hockey!

Trouble is, this is radio & music we are talking about...not hockey. I like to consider myself at least somewhat intelligent, and I don’t see the score changing all that much in the next two weeks - although I'll follow Bob's advice and keep my chin up. I think I might have needed 15-20 station adds in the first week or two, inclusive some BDS stations taking the lead in order for the song to grow wings. Much is left in the hands of the Program Directors, whom I respect, have a duty to play the best music possible for their listeners. They hold a lot of power over whether an artist gets exposure or not. An amazing amount of power, actually. I never looked at it from that perspective when I was working as a Program Director/Music Director.

What I am not go into is explanations as to why the song is not being played by more stations, or why it should be played...that’s up to the programmers to decide. If the song isn't good enough, it isn't good enough. There are a lot of great songs out there. What I share with you, if you are interested enough to keep reading, is the way it’s set-up and how things influence each other. Stations in Canada are broken down into 4 main categories 1) BDS (Broadcast Data Systems) reporting stations, 2) Secondary stations, 3) Community & college stations, 4) Public radio in the way of the CBC (Swedish equivalent SR). BDS stations hold the most power because they are the stations that report to the “charts”. I could be played on 100 Secondary stations, and never be a hit because they do not report to Broadcast Data Systems. BDS stations make up the charts, and influence other stations.

Now here comes the first Catch 22 that I have experienced...

Because I am focused on commercial BDS & Secondary stations, if I am not played on BDS stations (so far in none yet during this promotion - some still thinking about it...)...then the song can never chart as a hit. If the song never charts as a hit, by default the effect can/will be that I will not be played on a majority percentage of Secondary stations either. Why? Because they are programmed to “only play the hits”. OUCH! There is the odd renegade program director out their that sort of "flip the bird" to the charts, and still play music that they like and feel should get some airtime. Award winning Program Director Bruce Leperre from 730 CKDM in Dauphin, Manitoba is an example. He takes chances and took a chance on Still Crazy, for which I am thankful. There are others, as well...but no so many left. Radio, like the music industry, is a changing landscape. Not so many people taking chances on artists they are unfamiliar with. Summary: if I don’t crack the line-up/playlist of the BDS stations which comprise at a guess - roughly 15-20% of the 134 stations across Canada ...then the promotion will yield a significant loss due to the fact that most other stations won’t/can’t play it because it’s not already a hit. But you can’t become a hit until you are played = Catch 22.

Here is a second Catch 22...

The idea is to let Still Crazy run for 8 weeks as a single (we’ve done 6 now), and then evaluate whether or not to continue promoting it for another 4 weeks, after which more decisions need to be made. What decisions? Well, the main decision as to whether or not to invest in another single to be promoted. I am damned if I do because it’s gonna cost me and add to the pile up of investments to produce, release & promote the record without so much payoff so far from the promotion. I am damned if I don’t because if I don’t release another single...I will likely not be taken seriously by program directors as a developing artist...and without appropriate exposure via radio, it limits the opportunity establish as a developing “mainstream” artist...which in turn, limits the amount of respect from potential venues & festivals....which limits the opportunity to recoup costs via live shows. And.....there are no guarantees that the next single will be played either. So, summary: damned if I do, damned if I don’t = Catch 22.
Good news in all that...heck, it’s just one big experiment to see how far a guy can go with a little focus and effort!

So, that said...............thanks for reading. I need to sleep, evaluate, and make good business decisions.  I need to balance the desire for breakthrough motivated by self-actualization with the ego bashing that I get when I am “passed over” by program directors because they are either not familiar with me, or they just don’t believe that the song is good enough to compete.

If you have advice, knowledge, expertise that could help me make wise decisions in this game you are welcome to reach me! I am always open for suggestions. So long for now...

TWANG ON!
//Evan

Wednesday, February 2, 2011

"Bull" Twang!

Howdy!

Been a while! So many things to ponder, contemplate and write about, so little time to do it. But we roll on, despite. It's a speedy world!

And what would a speedy world be with people to make things just a little easier for you because of their ability to give of themselves? I tend to meet a lot of those people, and I am constantly amazed by the generosity & selflessness of some. Today I want to introduce you to Per "The Bull" Gyllingberg.

Per once held down the established svenskacountryartister.se website. He, over the years, invested more time promoting country music & country artists in Sweden than anyone else I know. With a passion for all things country - new - old - traditional - bluegrass - honky tonk - you name, it...Per was & still is supportive of it. His site helped give a lift to artists daring to showcase their brand of country in this country. I remember asking him if he was willing to put a small profile together for me back before I traveled to Nashville for the recording of my first album "Howlin' At The Moon". And of course he welcomed the opportunity with open arms. After a a number of years doing all of that work for free...he put it out to members that he would charge a small fee. Needless to say, I paid him a few years worth in advance. If it was country in Sweden you wanted to know about - that was the site to find all the information you needed.

Per takes care of relationships & I think is a great example of how to influence. When you give a lot, you attract the masses. His idea to break away from svenskacountryartisterna.com recently, to do his own thing, was a good choice I think. Why? Because I believe that some people took his work for granted. Not all, but some. Now Per is reviewing music that he loves at "The Bull's Place", and continuing to promote...but in a different way. I'll attach his link a little lower in this posting posting. You'll find that he is currently supporting the promotion of another Alan Jackson concert in Sweden coming up this summer.

Per has some serious Twang. "Bull" Twang! And I thank him a great deal for the contributions he has made to my artist career since late spring of 2007. Pay him visit at:


On my next post, some updates on the radio promotion thing - the good, the bad, and the ugly.

For example:
"Gary Allan struggles to get radio airplay how is this Gary Allan wannabee going to? That may sound negative...it's not intended to. He simply sounds a bit too much like Gary Allan. Which is not a bad thing at all! However, Gary Allan struggles to get airplay in Canada and the US with his unique sound. I wish Evan the best! He has talent."   

I would never want to be Gary Allan, who has been through a heavy period in his life after his wife committed suicide a few years back. But I am impressed with some of his music. Are the statements above a good, bad, or ugly? Well all three, but I'll explain more! See you next time...

Twang!

//E

Friday, January 7, 2011

Blind faith - or intention?

Ask yourself.....would give up a secure, decent paying job just to do what you love to do and find a way to earn a living from that? It's a great question, and the answer, as I have come to learn over the years, is that not so many would do this for fear of losing what you already have. Good logic to hold a good economy - maintain a lifestyle, but also good logic to sit in your rocking chair at age 80 and look back on your life satisfied that you didn't let our societal structure dictate where your happiness comes from.

That's why I am impressed Olof Berglund. He's got Twang!  



Here's a guy educated as a music teacher, a multi-instrumentalist, a knack for production & recording technique, a passion for music, learning, growing, and doing what he is is on fire for. Not to mention, and unwavering reliability. When he commits to something - he gets it done - no if's and's or but's. Last year, he made a key decision in his life that inspires me to the core. He jumped. He gave up up that job that consumed the creative energy he wants to put elsewhere. He gave up that routine thing that he knew he could do and has been educated to do...and is now pursuing the development of his independent music business. It takes guts and a firm belief in your own capacity to make such a decision. Impressive! He has the talent and the diligence to make great things happen.

Result? He did a major update of the equipment in his recording studio, has secured and delivered some good quality voiceover projects, and some really cool recording projects. He is learning new ways of thinking about people, selling services, and helping others reach their goals in the audio world. Super cool!

That said, if you have an upcoming recording project (weddings, voiceovers, song demos, independent recording projects, etc.) and you are looking for a committed engineer, talented arranger & musician, and a person who can coordinate & produce your project - go and visit him at his studio and have a look around. Give him a ring, meet him and chat a bit about what you are looking for. He's got a great ability to listen and get focused on what you need for your recording.

If you have been "thinking about" recording your demo, album or whatever - don't think too long. Life goes buy pretty fast. Sprinkle a little Twang into your life and go get it done. It will cost you more in misery for not doing anything about it and letting your potential hide in a closet, than it will cost to get the recording you want.

Be like Olof - do what you love. Life will follow along and open up opportunities for you.

My next post will feature a person who has supported country music more than most people in Sweden combined. He's well known for his "mini-grisar" and onto some new creative outlets now. You should get to know him...

In the meantime...Give Me Some Twang! I need a bunch of it, as I start a full-blown radio promotion/campaign for Still Crazy on Monday when country radio stations across Canada (about 130 of them) receive the title track as the lead off single.

Be well!
//E

Monday, January 3, 2011

2011 = Turn it up to 11!

When I look at the photo below, it brings back powerful memories of a challenging 2 days back in June, 2010. In the photo you see to the left James Mitchell, Larry Marrs in the middle, and Howard Duck up to the right (all three have killer Twang!).  In this "still" moment, we were making adjustments to the room mics during the early stages of the tracking sessions.


I took the photo from the vocal booth on because I wanted to preserve this piece of my history. It reminds me of making decisions, and what we decided in this moment changed the entire sound of the record. As I look at it today I am once again reminded of the speed of the world - how fast time goes by - and how deciding fully one way or the other is a key for progress. It also makes me think about the importance of now.

In my last post I left you with the inspiring result of Charlie & Fredrik over in Karlshamn who are out making things happen, and taking their own world by storm. For me, these two guys are a great reminder of my my need to walk my own talk, after having challenged them to "make things happen" instead of "hope for things to happen". Hope is not a strategy. 

I have also shared with you a little about how a catalyst name Desmond Harty got me moving in the right direction years ago. I'll share some more of that twisted road as we continue our conversation here, but today I want to forget about the past and focus on the now & the future. I find myself at a point where I need to make key decisions in order to "Turn it up to 11!".  I borrow this phrase from Tom Jackson, a live show producer based in Nashville. I own a DVD of his with that title. I love the title because it speaks to me in volumes, and says..."defy limits". And in this case I am referring to my own limits that I sometimes put on myself (as we all do from time to time). I could easily allow what I have invested to this point in Still Crazy just run it's course, and fade out by "hoping" that what I have done is enough to generate what I want from it (to get the music to it's rightful audience), or I can heed my own words of advice to Charlie & Fredrik and "make things happen".

My decision boils down to this: invest in a radio promoter/tracker or not?

I have European radio to contend with, which, in the country genre consists of a number of radio stations that have what I like to refer to as "pocket programming", meaning that they program country/americana music perhaps once per week in small blocks of an hour or two. I think it's wonderful that people/stations have enough love and respect for country music to do this and not completely limit the opportunity for country to be heard on this side of the Atlantic. The genre is too important to not be heard. Remember, Rock'n Roll came from Country...not the other way around. Anyway - with regard to European radio, the programming of country is so limited that "frequency" is nearly not an option due to the mass amount of music being produced and all of them looking for airplay. Frequency & repetition breeds awareness. Awareness increases potential record sales. Because of the "pocket programming", whatever airplay I am currently getting won't last. Frequency & repetition will be defeated before too long. So I think I'll stick with my current strategy for Europe which includes radio delivery via digital means. So far, this relatively cost effective method has gained me airplay in Denmark, France, Germany, Spain, The Netherlands, Australia, New Zealand, the U.K. & Austria, U.S. and some college stations in Canada.

As I communicate this, my decision is forming. I guess that's why I write my thoughts - to crystallize them. Thanks for reading.

Here is another side of the radio story. In the U.S., there are literally hundreds of radio stations that program country 24/7. And many of them are programmed by consultants who program hits and songs/artists who will nearly guarantee hit status. Most of which are "core" artists, or established artists with hits behind them already. This is also limiting for guys like me, although it is possible to gain airplay on independent stations - this already proven with my campaign in Nebraska. The challenge is getting them to listen, finding someone you trust to get the work done...not to mention that radio promotion in the U.S. is a significantly more costly venture if/when you involve professional promoters.

The 3rd side of this is Canada - my home country. In Canada, there are approximately 130 stations that program country music 24/7. A percentage of those are what we refer to as "reporting stations", others are secondary stations. Reporting stations are the ones where "charts" come from, meaning if you gain significant/frequent airplay and rotation on these stations - they report to BDS (Broadcast Data Systems) and a song moves up the chart by frequency of airplay. Secondary stations are often subject to a "promise of performance" in their programming stating that they will only play hit songs (this because advertisers pay for stations that people like to listen to - and in general people like to listen to songs that are familiar and are hits...makes good business sense, but it's tough on unknown artists). So they don't play the songs unless the reporting stations play them and they have charted well. What this creates is a bit of a vacuum for guys like me and a slight Catch 22 - in the way that I can't get airplay on a significant number of stations unless you get airplay on a few select reporting stations that determine if your music is good enough to become a hit or gain frequent rotation. And these stations are supremely difficult to get airplay from if you are not a "core artist" with a proven track record at radio already. I am a big fan of DIY (do it yourself), but stations no longer talk to artists directly, only professional promoters due to the thousands of artists looking for airplay and having the need to talk about their music.

Multiply all of the above with the number of releases by major labels, the increasingly stiff competition by independents turning out better & better music + the desolate state of the music industry and declining record sales = YIKES! DO I DARE INVEST MORE MONEY TO COMPETE WITH MY MUSIC? ..............Hmmmmmmm...........do I believe in it enough??? Should I pay a radio promoter to test the value of my music against giants?.............Hmmmmmmm.........how else will I know if it can stand up?.............Hmmmmmmm.............how else can the music reach its rightful audience? Will I kick myself in the ass later in life if I don't find out???? ANSWER to the later: Yes. DECISION based on the later question: Go for it! Go for it with a Canadian radio campaign! Sink or swim, baby!

Decisions like this remind me of when I met my wife in Dallas, Texas in December of 1998. A long story short - it was an extraordinarily romantic lightning strike of a meeting, and at one moment in our conversation we had to decide. When I asked her when the last time was that she felt something so powerful, she replied, "Never." I then suggested that we talk about what was happening, and she asked "Wouldn't that make things more difficult?"...I gave a split-second, gut response, and said..."Absolutely!" So, we talked all night about life, dreams, values, and the ideal future. The next day I flew back to Vancouver, she flew back to Stockholm. I sold all my things & moved to Sweden in '99. We've been happily married for nearly 10 years now. Decisions...

So I guess in summation of this post, 2011 for me is a year to "Turn it up to 11"!

I hope that you do the same. Life is too short! See you in the next post where I will share a bit more of my twisted artist road, plus feature a local Malmö musician who I feel has a whole lot of Twang!

//E