Blind faith - or intention?

Ask yourself.....would give up a secure, decent paying job just to do what you love to do and find a way to earn a living from that? It's a great question, and the answer, as I have come to learn over the years, is that not so many would do this for fear of losing what you already have. Good logic to hold a good economy - maintain a lifestyle, but also good logic to sit in your rocking chair at age 80 and look back on your life satisfied that you didn't let our societal structure dictate where your happiness comes from.

That's why I am impressed Olof Berglund. He's got Twang!  

Here's a guy educated as a music teacher, a multi-instrumentalist, a knack for production & recording technique, a passion for music, learning, growing, and doing what he is is on fire for. Not to mention, and unwavering reliability. When he commits to something - he gets it done - no if's and's or but's. Last year, he made a key decision in his life that inspires me to the core. He jumped. He gave up up that job that consumed the creative energy he wants to put elsewhere. He gave up that routine thing that he knew he could do and has been educated to do...and is now pursuing the development of his independent music business. It takes guts and a firm belief in your own capacity to make such a decision. Impressive! He has the talent and the diligence to make great things happen.

Result? He did a major update of the equipment in his recording studio, has secured and delivered some good quality voiceover projects, and some really cool recording projects. He is learning new ways of thinking about people, selling services, and helping others reach their goals in the audio world. Super cool!

That said, if you have an upcoming recording project (weddings, voiceovers, song demos, independent recording projects, etc.) and you are looking for a committed engineer, talented arranger & musician, and a person who can coordinate & produce your project - go and visit him at his studio and have a look around. Give him a ring, meet him and chat a bit about what you are looking for. He's got a great ability to listen and get focused on what you need for your recording.

If you have been "thinking about" recording your demo, album or whatever - don't think too long. Life goes buy pretty fast. Sprinkle a little Twang into your life and go get it done. It will cost you more in misery for not doing anything about it and letting your potential hide in a closet, than it will cost to get the recording you want.

Be like Olof - do what you love. Life will follow along and open up opportunities for you.

My next post will feature a person who has supported country music more than most people in Sweden combined. He's well known for his "mini-grisar" and onto some new creative outlets now. You should get to know him...

In the meantime...Give Me Some Twang! I need a bunch of it, as I start a full-blown radio promotion/campaign for Still Crazy on Monday when country radio stations across Canada (about 130 of them) receive the title track as the lead off single.

Be well!
//E